Develop a practical advanced understanding of strategy by learning 30+ strategy tools and how to use them effectively.
Master a curated set of only the most relevant strategy tools.
Get exciting new practical tools that you find nowhere else.
Learn to use the right tool in the right way for the right purpose.
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Who should take this course
People take this course when they want to use one or more strategy tools to improve their organization, team or unit. They have seen some, or even many tools and want to find out which ones really matter and how to use them effectively. This is the right course for you if:
You want to find out what are the most important strategy tools that you need to know about.
You need to know which strategy tool to use in your particular situation.
You want to learn how to use strategy tools in the most effective way.
You can't find the forest for the trees in the hundreds of tools that are out there.
You are generally interested in strategy and want to learn more about what it is all about.
Strategy tools are useful at all levels in the organization. You might not be responsible for your organization's strategy, but you feel a need to strengthen your understanding of it. Maybe you are looking for new products, markets or ways to improve the unit or department you are working at. You need some structure and support and feel that one or more tools can help you with this.
What learners are saying
"A pragmatic approach to learning strategy with real-world examples. A great way to benefit from the course is to relate every element of the course to one's own company right from the start. And this would aid in perpetual learning."
Business Transformation Specialist
"Great introduction and refresher for anybody who’s looking to learn the most important strategy tools. Generates a helicopter view while still covering the different aspects of every tool in detail."
“This course really explains why, how and when which tool is suitable to use in practice. It is the right crash course for any executive or entrepreneur that doesn’t have their strategy clear yet."
SAP FICO Consultant
"I’ve completed the “Practical Introduction to Strategy” and “The Essential Strategy Tool Collection” courses. They are complementary and super user-friendly, informative and also fun. Thank you very much for these wonderful courses!"
What you will learn
In this course, you learn how to use the 30+ most important strategy tools in an effective way in your organization and market. From the hundreds of tools out there, I have selected only those tools for you that are really useful in practice. You can safely ignore the rest. You will not only learn what these tools look like and how they work, but I also give examples of how to use them so that you get most out of them. At least as important is that, through this course, you develop the skill to choose the right tool for the right question and situation.
Jeroen Kraaijenbrink, PhD
I help leaders and organizations across the globe deal with the strategic challenges they face in an uncertain, complex, and fast-changing world. My drive is to help you make better strategy with new and effective approaches and tools.
15+ years training experience in executive MBAs
10+ years consulting experience across industries
20+ years research experience in academia and practice
"Any chief executive who hires a consultant to give them strategy should be fired." — Henry Mintzberg
Thank you! We will get back to you as soon as we can!
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If you have questions about this course, or are not sure yet whether this or another course is the right one for you, fill in the form and we'll get back to you as quick as we can. Don't be shy, we're there to help you.